Business Communications: The Biggest Trap
Whether you write websites, direct videos, create print ads or produce PR, the biggest trap in business communications is this: You know what it’s supposed to mean.
Read moreHyperlocal Site: CaryCitizen
CaryCitizen is our own project. It’s a mash up of some of the hottest trends in Web 2010 – hyper-localism, community journalism, photography and video. By all measures, it has been wildly successful.
Read moreWriting a Real Estate Post
Cary, NC – Realtors have always been among our most savvy clients. Thought I’d share a few tips for writing an effective real estate post.
Read moreNeighborhood Site: Olive Chapel Park
Apex. NC – This is another website project from our friends at LiveOak Homes. Olive Chapel Park is a new neighborhood off Highway 55 just north of the center of town.
Read moreAre Your Links Naked?
A properly formed link is an important component of an effective post. It’s easy to dress up your text so your links aren’t hanging out there naked.
Read moreMedical Site: Upstate Carolina Radiology
Explaining complex medical terminology in simple words is a tall order. Our site for Upstate Carolina Radiology, the market leader in Greenville and Spartanburg, does just that.
Read moreWe’ve Moved!
The blog formerly known as Online-Copywriter has moved. Find it now, right here, at Goodtree & Company. We’ll still talk about copywriting for the internet, web design, tools, trends and culture, but now we’ll do it here. Thanks to George for the WordPress migration.
Read moreWriting a Privacy Policy
We sometimes get asked to write a privacy policy. This post will cover why a privacy policy is important, how to write one and list some online resources to make the task easier.
Read moreGoogle Keyword Tool
We’ve blogged about this before, but because keywords are so important, we thought we’d go into a little more detail. Keywords are nothing more than the most common terms people use to describe something. But choosing the right keyword can mean this difference between success or failure for your website. For example, we almost called [...]
Read more