Business Communications: The Biggest Trap
Whether you write websites, direct videos, create print ads or produce PR, the biggest trap in business communications is this: You know what it’s supposed to mean.
Read moreTech Town Tip: Google Places
Editor’s Note: I wrote this for CaryCitizen, but it seems germane here as well. Cary, NC – If you have a business, you need to make use of Google Places. That’s today’s Tech Town Tip, the first in a series on using simple technology to make your presence more effective on the internet.
Read moreDefinition: Brand
Cary, NC – From realtors to doctors, and from techies to tycoons, everybody talks about brand. Most of that talk is crap.
Read moreEmail: Always Use a Subject Line
Cary, NC – Part of our shtick is to advise clients on best practices when it comes to Web 2010. The value of email subject lines continues, surprisingly, to come up.
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