The Wall Street Journal quoted research firm eMarketer today about the size of the online ad economy. The results are eye-popping.
EMarketer has forecast that U.S. advertisers will spend $25.8 billion on web ads in 2008. Search advertising accounts for 40% of the total. That’s a 23% increase over 2007 when online ad spending was $21.1 billion.
Might want to hold on to that Google stock for a while.
Tags: internet economy, online advertising, search
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