social marketing

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Jump in, the water is hot.  We don’t just surf the internet anymore, we dive deep, immersing ourselves in information, interaction and community. Here are some staggering statistics that show how many people spend a majority of their time on the internet.

  • there are 2 billion Google searches a day (source)
  • there are 78 million YouTube videos online (source)
  • over 100 million YouTube videos are viewed per day
  • 346 million people globally read Blogs daily (source)
  • 77% of active internet users read Blogs
  • Facebook has 175 million users from 170 countries (source)
  • Facebook users have an average of 120 friends
  • the fastest growing demographic of Facebook users are 35 years old & older

The old economy may be drying up, but the new economy is awash in opportunities. Need a lifeboat? Give us call.

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Me, Hockney & The Tate

What do David Hockney, the Tate and me have in common? You guessed it: Twitter. Read the rest of this entry »

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Brilliant piece from McKinsey:

“Six ways to make Web 2.0 work”

http://tinyurl.com/afouxt

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What Is Social Marketing?

Ever wonder about all the buzz surrounding Facebook, Twitter and other social networks as marketing channels? Here’s a brief summary. Read the rest of this entry »

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