Hal Goodtree is a publisher, photographer and filmmaker based in Cary, NC whose work explores community and narrative storytelling. He holds a B.S. in History from Rutgers and teaches at Center for Documentary Studies at Duke University.

Goodtree began his television career at Benton & Bowles in New York. He subsequently worked at agencies including Saatchi & Saatchi, Digitas and J. Walter Thompson. From 2000-2001, he was the Senior Producer for Advertising at the National Football League. From 2002-2004, Goodtree produced the national subscription campaign for The New York Times. He has worked with James Earl Jones, Cindy Crawford, Barbara Feldon and legendary documentarian Albert Maysles. He continues to make films including the 2014 television documentary “Because No One Else Would” which garnered a #1 rating in Prime Time in its premiere on CBS affiliate WRAL. Goodtree’s work in film and television has been honored with awards including a commercial Emmy for Sportschannel and the NY Mets, a Lion at the Cannes Ad Festival for an anti-smoking PSA and Best Short Documentary at the 2015 Longleaf Film Festival.

As a photographer, Goodtree brings a documentary style to everything shoots – food, people, cities and communities. He teaches Night Photography and Smartphone Filmmaking at Center for Documentary Studies.

Goodtree is also the publisher of CaryCitizen.com. Established in 2009, CaryCitizen is one of the largest and most successful hyperlocal blogs in the United States. CaryCitizen reaches an audience of around 100,000 readers per month.

Lindsey Chester is VP/Business Development at Goodtree & Co. She oversees operations at CaryCitizen, FoodCary and produces major events including the Cary Scavenger Hunt and Fest in the West.

Chester is active in community affairs and has served on Town of Cary’s Festivals Committee, Parks and Rec and currently serves on the Cultural Arts Committee as liaison to Koka Booth Amphitheater. She is also currently a Board Member of the Morrisville Chamber of Commerce and three-time honoree as Ambassador of the Year. Chester is a 2012 recipient of a Knight Foundation New Media Fellowship.